1. Flexfit Brand Development
    Client: Rick Williams “Distinct Life”
    Style: Flexfit 110 Snapback

     

  2. Our lookbook presented us with the opportunity to embark on a journey along the southern coast of California. We began in the South Bay and ended in the city of Long Beach. Here we present a preview of some of our favorite shots that were masterfully captured by photographer Brandon Shigeta

     

  3. Flexfit Brand Development
    Client: Frank The Butcher, “Business As Usual”
    Style: Flexfit 110

     

     

  4.  When it comes to a traditional ball cap, we have a natural inclination to envisage a soft good that is structured, hard-brimmed and rigidly built. To challenge this preconception, we have designed the limited 110 Basecamp cap straight from our lab.

     Going rock-climbing or hiking? Done. Going clubbing but the bouncer says “Sorry sir, no hats”. Just stash it in your pocket.

    Anytime. Anywhere. The perfect cap.

     

  5. Ten years ago, a tradeshow that defied the norms of industry practices was born. For ten years the show, known as Agenda, has grown with a juggernaut-like force that has grasped the attention of tastemakers in streetwear and action sports. In short, those who are relevant are at Agenda.
    In celebration of Agenda’s 10 year anniversary, Flexfit crafted 3 limited edition caps with streetwear labels Huf, SSUR and Staple. A 4th cap, designed by Agenda, was also crafted. 
    Flexfit continued its arts initiative program, called Basecamp, at the front and center of the Long Beach Convention Center. Basecamp featured works of Hurley legend, C.R. Stecyk III, and a live mural installation by Scott Sueme.

     

  6. Aaron De La Cruz for Basecamp // Live Installation
    Much thanks to John Hall of Imprint Lab for sharing this video with us.

     

  7. Basecamp @ Project MVMNT Feb 2013

    Contributing Artist:
    Jeff Rogers: Live Art Installation

     

  8. The first ever Pow Wow Hawaii School of Music, which took place from February 6-16, 2013 was a huge success. Flexfit was honored to be the presenting sponsor of this special music education program, that provided unique learning opportunities for a select group of local musicians between the ages of 13-18.

    Visit  Pow Wow Hawaii for more info

     

  9. Basecamp @ Agenda NYC Jan 2013

    Time-lapse of Nathaniel Dam’s live art installation

     

  10. Flexfit is excited to announce that they will be the presenting sponsor of the POW WOW SCHOOL OF MUSIC, which will take place in Honolulu, Hawaii on February 6-16, 2013.

    POW WOW SCHOOL OF MUSIC, is a special program focused on music education for Hawaii’s youth. POW WOW SCHOOL OF MUSIC will provide unique learning opportunities for a select group of local musicians between the ages of 13-18. These young musicians will be able to participate in classes on composition, vocals, percussion, guitar, ukulele, keyboard, bass, recording, performance and the music business with local and national musicians, teachers and music industry professionals. The students will also have the opportunity to collaborate with each other and create original music and perform at POW WOW’s closing night festivities.

    Visit POW WOW HAWAII for more info

     

  11. Basecamp @ Agenda Long Beach Jan 2013
    Time-lapse of Scott Sueme’s live art installation 

    Check out another video of Scott Sueme’s ‘Overseas’ tour by Montana Colors: https://vimeo.com/57545094

     

  12. Basecamp @ Agenda NYC Jan 2013

    Craig Stecyk III: Art Installation

    Klughaus Gallery: Art Installation

    Mel D. Cole: Photography

    Nathaniel Dam: Live Illustration

    Sarina Saletta: Live Photography